Primark will open in Brno in mid-September. The second store will employ 200 people.

Fashion chain Primark will open its second store in mid-September. His 3,600-square-meter store in Olympia, Brno, will be available to customers from Sept. 14, the company said on Tuesday. According to her, in Brno she will create 190 jobs when she opens Primark, but recruitment for some positions is still underway.

Overall, the new Brno store will be the Irish chain’s 406th branch worldwide. Jean Pazur, Manager of the Olympia Brno Shopping Center, said: “Such a popular and important international retailer wants to open Brno and especially our shopping center for the purpose of their second store in the Czech Republic. I am happy that I chose this place.

On June 17 last year, the country’s first Primark was opened to customers on three floors in the so-called Flow Building, a newly constructed multifunctional building on the corner of Wenceslas Square and Opletalova Street in Prague. A line formed in front of the store for the next few weeks.

“Licensed series performed particularly well, especially the Harry Potter, NBA and Disney collections. Denim clothing for women is also popular,” said the company’s regional manager for Central and Eastern Europe. , Maciej Podwojski summarized this June. According to him, interest in social wear such as blouses and dresses has also increased after quarantine measures were eased.

According to Cushman & Wakefield expert Jan Kotrbáček, the Primark store on Wenceslas Square is doing well, as is the store in Warsaw’s Galleria Mlošny shopping center, which opened in 2020 as the first Primark in Poland.

“We look forward to the success of the newly planned Primark store in the Olympia Brno project. The next scheduled opening of the Primark store will be part of the expansion of the Eurobear shopping center in Bratislava in spring 2023,” said Kotorbacek. rice field.

In addition to the branch in Slovakia, Primark will open a new store in Romania and will add a further branch in Poland.


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